Carly Rae Jepsen does Candie’s new campaign

via glooce


This is crazy: Not only is Carly Rae Jepsen the star of Candie’s latest ad, but she’s also the photographer behind it — marking the first time a celebrity spokesperson has shot their own fashion campaign.

Jepsen snapped herself in a photo booth while wearing pieces from Candie’s spring 2013 collection. In the ad’s main image, the star dons a cute ballet pink blazer paired with cuffed denim, a printed top and nude ankle-strap heels.

The “Call Me Maybe” singer isn’t the only pop star to represent the brand; previous Candie’s girls include Britney Spears, Fergie and Glee‘s Lea Michele.

“I feel very honored to be the next Candie’s girl. It’s a dream come true to be in the company of such amazing women!” Jepsen says in a statement.

The star’s campaign will debut in March magazines, and Candie’s is sold exclusively at Kohl’s department stores nationwide and Tell us: Is Jepsen the right choice for Candie’s?

Carly Rae Jepsen is the new face of Candie's! She and her amazing bangs will star in the brand's spring 2013 campaign (which the singer actually shot herself!). Candie's gave Carly Rae tons of cute clothes and fun props to play with (including an adorable French bulldog), then put her in front of a photo booth and let her go wild.

After the shoot, CRJ answered a few of our burning style questions. Here, she dishes on her favorite spring trends and secrets for staying comfortable on stage!

17: What are your favorite fashion trends for Spring?

CRJ: I love florals. Prints on prints on prints! Candie's has these pastel blouses that I'm obsessed with.

17: What's the perfect shoe to take you from stage to street?

CRJ: A wedge heel does it all for me. Height, comfort and style. They give me ability to move on stage without bailing and meet for a dinner date straight after!

17: You wore long-johns under your dress to stay warm at New Year's Rockin' Eve. What other fashion secrets to you swear by?

CRJ: Those long johns were a life saver—I was freezing! I generally love to wear layers so I can be ready for any situation. On stage I usually start with a leather jacket or blazer to take off once things get warmed up! I have a white one from Candie's that I am particularly fond of because it goes with everything! I pair it with a statement jewelry piece.

source 1 - 2 - 3 -4